Global airline alliance Star Alliance has extended its partnership with information technology services and consulting company TCS to enhance the travel experience for customers.

As part of the expanded partnership, TCS will deploy AWS technology in the areas of data analytics, business intelligence and machine learning.

The solution will enable member airlines to provide real-time, predictive capabilities and faster, more informed decision-making for the 654 million customers.

It will also help improve the business performance and innovative ability of Star Alliance members.

Star Alliance CEO Jeffrey Goh said: “As we look to adapt and scale our business in response to the global pandemic, it has never been more important that we improve operational efficiencies and transform our global IT infrastructure to become more agile.

“With TCS, we look forward to accelerating the development of new enterprise applications and customer features and deploying machine learning models, to allow us to introduce new services that reimagine the global travel experience for the millions of airline customers we serve across the world.”

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

The latest collaboration extension builds on a strategic partnership exceeding 15 years between the two companies.

TCS Europe travel transportation and hospitality head Arun Pradeep said: “Having transformed Star Alliance’s IT with our cloud-first strategy using AWS, we are now helping them unlock further value by harnessing capabilities around advanced analytics and machine learning to deliver higher levels of personalisation and superior customer experiences.”

Last month, Star Alliance partnered with digital engineering and technology solutions provider Nagarro to upgrade its flight-and-fare search user interface (UI) and a single biometric facial recognition system.