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May 30, 2018

Survey finds millennials look for eco-friendly air travel

Millennials’ passion for environmentally friendly aircraft, ride-sharing and the ability to fly when and where they want will shape the future of the aviation industry, reveals a report issued by the European Business Aviation Association (EBAA).

Millennials’ passion for environmentally friendly aircraft, ride-sharing and the ability to fly when and where they want will shape the future of the aviation industry, reveals a report issued by the European Business Aviation Association (EBAA).

Titled ‘Expanding Horizons: How Millennials see the Future of Business Aviation’, the survey was carried out in collaboration with ThinkYoung and released at the 2018 European Business Aviation Convention & Exhibition (EBACE2018) in Geneva.

EBAA chairman Jürgen Wiese said the survey gave the business aviation sector a platform to connect to young people in an ever-changing environment.

“While 60% of millennials are ready to use ride-sharing air services, just 46% are ready to use automated ride-sharing air services.”

Wiese added: “This report is just a starting point for many more encounters to follow. We are committed to listening and engaging with Millennials to expand our horizons together.”

Participants aged between 18 and 25 from four European countries Germany, France, the UK and Switzerland expressed their opinion about mobility, business aviation and the future of sustainable personal air transport.

The outcomes of the survey point out that millennials are confident that flying will become easier and cleaner in future.

In their opinion, business aviation will become much more accessible for the next generation of users looking for attractive career opportunities.

Nearly 40% of participants said that climate change is the megatrend that will have the biggest impact on the development of sustainable personal air transport.

Artificial intelligence and digitisation will be the second most important factor affecting the air transportation.

During the survey, 62% of the respondents said that that the main benefit of business aviation is freedom and flexibility and its ability to take people where they need to go, when they need to go.

Some users, however, have expressed their concerns regarding cost, trust and safety related to mobility solutions. While 60% of millennials are ready to use ride-sharing air services, for example, just 46% are ready to use automated ride-sharing air services.

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