London Luton Airport (LLA) has completed its digital signage revamp work, which forms part of its £160m transformation project.

The project also includes a terminal extension and a new retail area.

SPC Group is currently installing 132 LG digital signage displays as part of a relationship with LLA recommending technology, consulting and maintaining the displays.

With sustained growth, LLA is focusing on offering more convenience to passengers as they move through the terminal, aided by the use of digital signage solutions and a colour coding system on flight information.

Travellers will now be able to enter and exit the terminal through the new extension.

“We were required to reposition and upgrade the existing screens in this area so passengers are able to clearly see the information displays from various positions around the area.”

Passengers will be welcomed by three hanging LG 65in SM5KD Flight Information Display Systems (FIDS), which will deliver two screens of real-time flight information and a single display for wayfinding.

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The existing check-in desk screens have been replaced with 124 LG 43in 43SM5KD monitors.

Each desk features two displays – one offers airport advertising while the other provides check-in information. LG 49in SM5KD displays have been installed in the walkways guide and provide wayfinding and flight information.

A 3×3 LG 55in LV75A video wall has been installed, which displays adverts of airport retailers and further flight information before the passengers enter the retail area.

Additionally, ten LG SM5KD displays are positioned along the escalators in a prime location for external advertising.

SPC Group managing director Jon Swain said: “LLA’s main focus is to enhance the passenger experience, which they have achieved in the flow of the new retail area. We were required to reposition and upgrade the existing screens in this area so passengers are able to clearly see the information displays from various positions around the area.”

LLA said that the new ultra-wide monitors can be used as split screens, featuring the destination and flight number on the left and information about the end location on the right.

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