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September 1, 2022

Vietnam Airlines and Sabre sign expanded distribution agreement

The agreement allows the carrier to use Sabre's travel marketplace to continue the distribution of its content to travel agents.

Vietnam Airlines, the country’s national carrier, has expanded its distribution agreement with technology firm Sabre.

The agreement enables the Hanoi-based airline to use Sabre’s travel marketplace, the Global Distribution System (GDS), to continue the distribution of its content to travel agents.

Furthermore, Vietnam Airlines also utilises a broad suite of SabreSonic Passenger Service System (PSS) technology. This covers reservation and ticketing, as well as inventory and departure control tools.

Sabre’s Revenue Optimizer is used by the carrier to boost revenue through “near-real-time network partner” and passenger revenue performance data.

The solutions from Sabre are said to help the airline deliver a premium customised experience to passengers.

Vietnam Airlines CEO Le Hong Ha said: “The aviation industry has evolved rapidly in recent years, and we highly appreciate Sabre’s wide-ranging, robust, scalable technological solutions for having brought significant value to Vietnam Airlines.

“Sabre’s robust global marketplace has supported Vietnam Airlines efficiently in reaching travellers worldwide following the easing of travel restrictions in Vietnam.”

Vietnam Airlines, a member of SkyTeam Alliance, intends to accelerate operations after the re-opening of Vietnam’s borders to international passengers at the start of this year.

The carrier delivers air transport services on more than 100 routes to over 20 domestic and 30 international destinations.

Last year in February, the airline unveiled plans to invest $430m in Long Thanh International Airport (LON) for ground services and in-flight meals at the airport.

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