Portugese airline TAP Portugal has chosen Pros' Real-Time Dynamic Pricing (RTDP) solution to improve its global distribution and revenue management strategy.
Using the cloud-based RTDP solution, the airline will be able to provide accurate, real-time price availability services across its global shopping channels.
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TAP Portugal will also be able to synchronise the booking rules with flight fares, and offer updated pricing and seat availability information on its scheduled flights to every selling channel.
TAP Portugal network management senior vice-president Elton D’Souza said: “Our goal is to provide our customers around the world with real-time availability and accurate pricing, no matter when or where they’re looking to fly with us.
“Pros' RTDP provides us with greater control and management of our distribution costs, and it enables us to grow revenue by managing availability without increasing our selling costs.
“We appreciate our partnership with Pros and this strategic innovation that will enable us to drive revenue for our business.”
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By GlobalDataTAP Portugal currently operates around 2,500 weekly flights to more than 80 destinations worldwide.
Pros travel president Benson Yuen said: “Across today’s modern commerce marketplace, airlines are competing to provide their customers with the best offers and most personalised experiences.
“The linchpin of these new requirements is dynamic pricing science, complemented with robust revenue management, which enables forward-thinking airlines like TAP Portugal to provide accurate, efficient and more relevant sales responses.”
In January, Ukraine International Airlines (UIA) had completed implementation of Pros’ Origin & Destination (O&D) and RTDP solutions to improve its efficiency.
