Dubai Airports and ITP to roll out passenger media brand

12 January 2018 (Last Updated January 12th, 2018 11:10)

Dubai Airports has partnered with ITP Media Group to roll out a new media brand as part of a strategy to connect with the 90 million passengers travelling through the airport every year.

Dubai Airports has partnered with ITP Media Group to roll out a new media brand as part of a strategy to connect with the 90 million passengers travelling through the airport every year.

From next month, travellers at Dubai International (DXB) will be able to access the latest offers at the airport’s food and retail outlets, experiences and leisure activities.

The service will be available in real-time through the new app and monthly Time Out DXB magazine available at the airport’s terminals.

“Time Out DXB will help passengers navigate their way through all we have to offer at DXB, now and in the future.”

Airport passengers will need to download the app where they will receive travel information. The app is also offered to transit passengers, tourists and residents.

Dubai Airports commercial executive vice-president Eugene Barry said: “We are transforming the airport customer experience, and the development of Time Out DXB is another step towards redefining the way people experience our airport and the city we call home.

“With more exciting developments in the airport over the coming year, Time Out DXB will help passengers navigate their way through all we have to offer at DXB, now and in the future.”

Both the app and the print magazine will feature recommendations on airport dining, leisure and shopping.