sita

Global IT provider SITA has supported Hong Kong International Airport in its trial of the use of beacons in enhancing passenger experience.

The company installed more than 50 beacons in Terminal 1 of the airport for the trial.

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The beacons identify the exact location of a passenger and send direct communication to their mobile devices on indoor directions, walk times to gates, lounge access and alerts on boarding.

"Hong Kong International Airport puts huge emphasis on the passenger experience."

Beacons can be effective in reducing congestion and bottlenecks and improving passenger flow in airports by giving them relevant information at the required time.

The technology also provides passengers with way-finding information, helping them decide the time they will need to get to the gate, which in turn increases the time they spend in the retail area.

The trials included the use of interactive maps that help in directing passengers along typical pathways between public transport points, check-in counters, immigration, automated people mover, boarding/arrival gates and baggage claim areas.

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SITA Asia Pacific president Ilya Gutlin said: "Hong Kong International Airport puts huge emphasis on the passenger experience. It is no surprise that it is one of the first airports in the region to work with our team at SITA Lab to adopt such an innovative approach to help passengers make the most of their time in the airport.

"As part of our community approach to help improve the industry, we frequently work with airports to trial new technology and innovations that help improve efficiency and enhance customer services."

SITA has installed similar beacons at the Miami International Airport in 2014.

Image: The beacons identify the exact location of a passenger and send direct communication to their mobile devices. Photo: courtesy of SITA.

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